31 Jan Colour of the Year 2016
The on trend colour for 2016 is pink announced international colour experts, Pantone. But pink is just the half of it. It’s blue as well!
Rose Quartz and Blue Serenity
Never in the history of ‘Colour of the Year’ has there been a double choice. So 2016 is rather special and potentially confusing.
“In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.” Pantone.
In my view Pantone have failed to provide a clear direction. Instead they have offered us a compromise. Observing that this is an international marketing exercise I still fail to understand how Pantone have judged we are moving towards gender blurring and equality because I’ve seen little change in these societal issues in the UK over the last few years.
‘Having long been referred to as a feminine colour chosen principally for girls’ bedrooms pink is becoming more mainstream…. the difficulty is choosing the perfect pink!’ Yasmin Chopin, quoted by ColourandPaint.com.
I’m often asked to help with colour in the home, it’s one of the highlights of my job. Get in touch: firstname.lastname@example.org, 07831 231 664.
The two colours complement each other and for me they reflect the influence of both male and female in society alongside a sense of companionship and respect for diversity. However it would be nice to forget gender references and just choose the colours you like – each of these is very pretty on its own or with a collection of others.
- Use powder pink and baby blue in equal measure to create a romantic atmosphere.
- Choose one and use more of it than the other for a relaxed mood.
- If you like Scandi style both of these colours sit well with neutrals.
‘For BoConcept the Rose Quartz and Blue Serenity are perfect. We use them as important accent colours in a very Scandinavian look where the base is mainly greys and whites in a combination with leather and wood.’ Christine Thorsteinsson, Trend researcher and Accessories Manager from BoConcept.
Images: top – House to Home, inset – Cuckooland.com